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FLEXFORM IN HAMBURG

Casual design from the heart of Italy

Flexform is a family business run by the third generation. The company was founded as a craft business by the Galimberti brothers in 1959, where design and architecture play the main role: in the immediate vicinity of Milan, in the Brianza region. From their first showroom, their sofas and armchairs quickly found their way into the palazzi of Milan, the villas on Lake Como and the elegant houses of Italy. The second generation expanded production further, trading under the name Flexform SpA from 1967 onwards and starting cooperations with the most important designers of the time. In the 1970s, Flexform shaped a new, casually elegant style with the young architect Antonio Citterio.

The contemporary designs for products with generous proportions, with large and soft cushions that characterize the style of the upholstered furniture, have brought Flexform success and constant growth for over four decades. An identity with purely Italian values makes the brand so strong: a single country where the products are designed and manufactured, a factory in Meda where everything is made with raw materials and products from the local area, a purely Italian success story.

Flexform has received numerous awards, including the Wallpaper Design Award, and is included in the collection of the Museum of Modern Art in New York.

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OUR FAVORITE FROM FLEXFORM

Sofa "Adda"

The new, modular Adda sofa was designed by Antonio Citterio and is available for you to try out with a view of the Alster at Bornhold in Hamburg. It is characterized by elegant longitudinal seams on the back and armrests, which create a gentle curve. It also impresses with its straight shape, the spacious look, the high-quality materials. The seat cushions made of down with a non-deformable core, the removable covers made of fabric or leather, the metal frame with protective cover and the metal feet, which are available in chrome, black, satin, burnished or champagne - all of this gives this piece of furniture so much variability that it can be delivered to suit your personal living space. Of course, in different sofa widths and seat depths.

Simple elegance describes the idea that is expressed in the essential shapes and soft materials and is never obtrusive.

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The real unique selling point of Italy is beauty. Beauty springs from beauty.

A CLASSIC FROM FLEXFORM

Sofa "Groundpiece"

To take a closer look at this timelessly beautiful Groundpiece sofa by Flexform, the best thing to do is come to Bornhold in Hamburg. Here you can test the comfortable seating experience in any position to your heart's content in a modern ambience. What you don't see: the metal frame, the down filling of the premium seat cushions, their inner reinforcement made of non-deformable material and the stable round tube feet. But you will definitely feel the special quality. Convince yourself of the magic of Italian furniture from the Flexform brand at Bornhold. Antonio Citterio's design guarantees long-lasting enjoyment of this sofa. Not least because the hard-wearing covers are removable, which ensures a well-kept appearance in the long term.

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ALWAYS SUITABLE FROM FLEXFORM

The side table series "Fly"

The name says it all. Fly side tables with round or square table tops made of wood veneer or marble are available with different frame variants, all of which have one thing in common: they make the table top appear ultra-light, as if it were floating through the room. With its very slim look in a timelessly elegant design by Antonio Citterio, Fly can be combined in many different ways. You can see how well Fly goes with other furniture from Flexform in Hamburg at Bornhold.

The overall result is a tactile and visual comfort that gives you a feeling of well-being and seduces the senses.

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FOR GOOD SLEEP FROM FLEXFORM

"Feel-Good" bed

Good bed, good night. The Feel Good bed from Flexform meets all the requirements for feeling really good. The weightless design by Antonio Citterio is soothing to the eye, the high-quality materials ensure comfort and restful sleep. The frame meets the aesthetic criteria of extreme elegance. It is covered with leather and is available in 13 modern colors. The headboard is made of wood with polyurethane padding and is covered with a protective fabric. Feel Good is a bed that invites you to dream and it is available to try out at Bornhold in Hamburg.

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CARPETS BY WALTER KNOLL

Chimbuka Carpet

There is a Swahili saying: “A good beginning promises a good ending.” Chimbuka means sunrise, and the design reflects the colors of the sky: intense reds and blues as they shine in the morning or evening light.

Walter Knoll's carpets, created in collaboration with textile designer Helmut Scheufele, were inspired by the landscapes and colors of Africa. They draw their strength from the rich creativity of the African continent and are translated into timeless, knotted works of art.

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A concentrate of beauty and casualness

THIS MAKES THE FLEXFORM BRAND UNMISTAKABLE

> Made in Italy. Flexform is a purely Italian success story. Collaboration with Italian designers, first and foremost Antonio Citerio. Made in Meda, where every piece of furniture is manufactured, always with raw materials and products from the local area.

> Flexform worldwide. With stores in almost 100 countries, with 28 flagship stores on five continents.

> The common thread. Elegance. A narrow demarcation line that defines the value of the brand and characterizes its collections. They do not see themselves as being associated with luxury. The expression effortless style sums it up. A measured, calm, relaxed interior with fine fabrics and pleasant materials - and a few splashes of color.

> Sustainable through and through. With timeless design and extremely durable materials, Flexform furniture makes a valuable contribution to sustainability. Flexform has won numerous awards, including the Wallpaper Design Prize, and can be seen in the Museum of Modern Art in New York.

> Inner beauty. All leather, fabrics, wood, metals and upholstery materials come from the closest possible area to Meda and are selected according to strict criteria. Environmental protection and animal welfare are of the utmost importance, especially for down, which is certified with the "Golden Label of Assopiuma".

In Hamburg, the most beautiful furniture from Flexform is worthy of being represented in our Bornhold exhibition and adds a touch of Italian casualness to the Alster backdrop. Just the way you want to live. We look forward to seeing you.

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